Co-Viewing and Mood-Match Algorithms Are Shifting OTT Licensing Models
Co-viewing and mood-match algorithms are shifting OTT licensing models by helping streaming services value content according to who watches together, why they watch, how long they remain engaged, and whether…
Smart TV Manufacturers Are Quietly Becoming the World’s Most Powerful Content Syndicators
Smart TV manufacturers are becoming major content syndicators because they now control the operating system, home screen, app access, recommendation flow, free channel lineup, advertising inventory, and much of the…
FAST Channel Syndication: How Free Ad-Supported Streaming TV Distribution Works
FAST channel syndication is the process of packaging licensed video content into a scheduled, ad-supported television feed and distributing that feed across internet-connected viewing services. Instead of asking viewers to…